Monthly Archives: September 2010

The Crossroads

For everybody who sees the benefit of, and wants a website there are so many options. The moment you speak to somebody the more confusing it gets. This person knows a person who knows a person and so it goes. Eventually you will have to make a decision, but what are you going to choose? How do you know where to look and what is reasonable when it comes to the price and features and functionality and search engine optimisation and content management and… and… Continue reading

Pay for website development? Are you crazy, I only pay for results.

An interesting question came to light recently. When purchasing a website should you pay for the site development or for the benefit it brings? Any developer worth their salt will promise to deliver what you need, but few are willing to commit to a guarantee. Would you be willing to pay for information on a monthly basis?

Similarly when puchasing advertising, all the statistics are there, but no guarantee from the publication. Would you be willing to pay for such a website ‘guaranteed return’ service and what would that be worth? What percentage of your business is worth giving in return for a website that really delivers the results and what and how would you measure the success? Continue reading